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Hallmark Review |
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 Mention the name Hallmark and it seems to be synonymous with greeting cards. This is because the Hallmark Cards Company was established way back in 1910. Whether it is Christmas or any other important occasion, approximately 50% of the greeting cards which are being sent in the United States are Hallmark cards.
Since the company had to keep up with the times, rather than limiting their products to physical greeting cards – they have already ventured out into the e-cards business. Find out how Hallmark measures up as an online greeting cards service provider in the following review: |
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Range of Cards :  |
First, let us take a look at the variety of cards available through the Hallmark site. This includes:
- Stationery templates
- Keepsake ornaments
- Gift wraps, gifts and gift cards
- Memory Keeping
- Crown Rewards Program
Naturally, there are the usual cards which are sent out for anniversaries, baby showers, birthday, Valentine’s Day and there are corporate cards as well. |
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Quality of Cards :  |
Every American should be familiar with the quality that Hallmark cards have been known for over the years. When you order a paper card, the envelope is made of medium-weight paper and it is sealed with the Hallmark gold crown sticker.
As compared to the top-ranking online greeting card site American Greetings, Hallmark offers a fewer selection. But they do have a collaboration with Vera Wang, Barbie and other organizations to give their e-cards a more customized look. |
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Pricing :  |
Hallmark does not have a program where they will bill their customers with an annual fee. Instead, there are different types of cards with a nice range of prices, some of which are as follows:
- 4x5 Note Cards, $0.69
- 8.8x3.8 Flat Cards, $0.99
- 5x7 Folded Cards, $1.99
If you want to give away more than a card, you can also order the Hallmark Gold Crown gift card which is available in $5 to $500 increments – and it will be delivered in 3 to 7 business days. |
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Ease of Use : |
| The Hallmark site is generally easy to use. When you send out an e-card, the recipient would have to click on the message to play. There is also an “Add Photo” option to make the physical cards or e-cards that you will send out more customized. |
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Customer Support :  |
| E-mail and chat support are available. When you visit the Hallmark website, you can gain access to the help section that they have. There are also Frequently Asked Questions files that you can go through if you have any standard questions about the Hallmark cards offered on the site. |
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Summary : |
As ‘commercial’ as it may sound, nothing beats the feeling of receiving a Hallmark card. No matter what the occasion is, almost half of the American population who are sending out greeting cards do so with Hallmark. If you’re a traditionalist, you would definitely want to go for the Hallmark cards, whether it is the e-card or the physical greeting card that you would like to send out.
Probably the only downside is that there is no option for online users to print their own cards. But for those who want to stick to the holiday Hallmark tradition, this should not be a disadvantage at all. |
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